Page 22 - 2021 MHA Start-up Guide

Finding funders
Funding looks very different for every organization, which is why we’ve kept this subsection
short. What every funder requires, however, is a business plan, which is why this section as a
whole is long . As we already stated, most important to your funders will be:
• A needs assessment that clearly defines and demonstrates the health gap your Program
will fill, with supporting sources
• A proposal that shows your Program can meet the demonstrated need, with evidence of
cultural competency, engagement with the community, previous experience and partner
agencies that can vouch for you
• A case for how your Program will be sustainable in the long term

When sourcing funders, look first at programs that have historically provided grants or donations
to programs like yours; that have missions closely aligned with yours; or that have mandates your
Program can help fulfill. For example, if you’re serving a rural community, an organization like the
U.S. Federal Office of Rural Health Policy may be a good place to start. If, however, your program
offers dental services, start with insurance companies, who will save money on the ED visits your
program diverts . Other potential funders or partners include:

Health providers and Clinics Philanthropic/grantmaking organizations
Hospitals Fraternities/sororities
Health Regulators Sports organizations
Individuals Large retail chains
Local government agencies Pharmaceutical suppliers
Civic & care organizations Medical suppliers
Health insurance plans Banks and Financial
Employers Supermarkets
Community leadership Restaurants
Public Safety (EMS, LE) Schools
Local TV, Radio, Newspaper Religious organizations

20 MOBILE HEALTH CARE PROGRAM STAR T-UP GUIDE